Marketing is a hugely important part of your business, unless you are just growing flowers to look pretty in your garden or field.

20% of your time should be spent marketing to ensure you've got the right, (Ideal) customers for you.

Customers need to hear your message several times from several sources to be confident enough to buy from you.

No cost and Low cost marketing are just as important as other methods and can be more effective

Don't Spray and Pray, make a plan and keep to it.

Don't be worried about "Selling". Use the techniques you've learnt to make the customers understand what your product does for them and how it makes them feel, then when they have an opportunity you will be the person they use to "Buy"

If you enjoy growing your flowers, let your customers know.... It's infectious and will make them want that too.

Smile and Enjoy marketing your Flowery business in 2020.

Claire.